How to use modifier groups to upsell without being pushy
Modifier groups are one of the most effective ways to increase average order value. Here's how to structure them so customers feel good about spending more.
Insights and updates about digital menus, restaurant technology, and online food ordering.
Modifier groups are one of the most effective ways to increase average order value. Here's how to structure them so customers feel good about spending more.
The psychology and strategy behind menu design — from category ordering and product placement to modifier pricing and average order value.
A step-by-step walkthrough of going from zero to accepting your first online order, covering menus, delivery zones, payments, and the mistakes to avoid along the way.
Learn how to automate your restaurant operations by connecting TypeMenu to Mailchimp, Slack, Google Sheets, WhatsApp, and more using webhooks and Zapier.
How customer expectations have evolved as online food ordering becomes routine, and what restaurants need to deliver in 2026
Most branded food apps are rebadged clones that lock restaurants into vendors. A mobile-first web storefront delivers the same experience without the long-term risk.
How aggregators costs are a vendor lock-in and costing restaurants thousands
How aggregators costs are a vendor lock-in and costing restaurants thousands
How aggregators costs are a vendor lock-in and costing restaurants thousands
How aggregators costs are a vendor lock-in and costing restaurants thousands
How aggregators costs are a vendor lock-in and costing restaurants thousands
Learn how to transition from paper menus to digital menus and boost your restaurant's efficiency and customer experience.